"Una épica fusión, el dúo perfecto ¡ha llegado! Prepárate para saborear una combinación única Palomitas Cinépolis con Doritos Nacho."
-Cinépolis.
Nacido de la colaboración entre Grey México y PNTGN, el anuncio sirvió como estandarte publicitario del lanzamiento de Palomitas Cinépolis con Doritos Nacho. Utilizando simulaciones complejas en un ambiente 3D, junto con un engine poderoso como RenderMan, se buscó extraer elementos de cada marca e incorporarlos dentro de su producto. La idea de situar le comercial en el espacio nos habla de dos mundos de sabor que se encuentran para crear un producto único.
It is not enough that we build products that function, that are understandable and usable, we also need to build products that bring joy and excitement, pleasure and fun, and, yes, beauty to people’s lives. Creativity is to discover a question that has never been asked. If one brings up an idiosyncratic question, the answer he gives will necessarily be unique as well.
It is not enough that we build products that function, that are understandable and usable, we also need to build products that bring joy and excitement, pleasure and fun, and, yes, beauty to people’s lives. Creativity is to discover a question that has never been asked. If one brings up an idiosyncratic question, the answer he gives will necessarily be unique as well.
Creativity is to discover a question that has never been asked. If one brings up an idiosyncratic question, the answer he gives will necessarily be unique as well.
